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The Sun Tzu’s Strategy in Management (1 Day)
11th October 2012
Time: 9:00am - 5:30pm
Venue : Dunville International, Penang
PURPOSE
To enhance strategic thinking skills
Identify opportunities to ADAPT and apply Sun Tzu’s Art of War strategies while balancing values and ethical considerations
 
WORKSHOP OBJECTIVE
At the end of the workshop, participants will be able to :
Explain Sun Tzu’s Art of War principles and 36 strategies
Relate them to strategic management concepts
Select, adapt and apply them to :
1. Gain competitive advantage
2. Better manage relationships including influencing and negotiating with key stakeholders
3. Take the moral high ground to win the war, not battles
 
COURSE DESIGN
Highly interactive; case examples; skills application exercises; video clips. Pre-workshop reading to familiarize participants with the 36 strategies.
 
TIMING
9.00am – 5.30pm
 
COURSE HIGHLIGHTS
Introduction, Objectives and Agenda
Strategic thinking and Sun Tzu’s Art of War
Know yourself
Know the other
Know the terrain and climate
Simulation exercise
Leadership and Management – Sun Tzu way
Power and influence
Sun Tzu and competitive advantage
Application of 36 strategies
Summary, review and closing
 
TARGET AUDIENCE
Managers, team leaders, officers who need to think critically and strategically
 
SIZE OF GROUP
16 - 20 participants per course
 
DURATION
1-Day, 9.00am – 5.30pm
SPEAKER’S PROFILE

  ELIZA QUEK
Lady Bittleston of Newnham
International HR, Change and Organization Development
Consultant, Mentoring Partnerships Trainer


Eliza enhances leadership competencies in strategic management, performance management, coaching and mentoring staff. She holds an M.A. in Manpower Studies from Birkbeck College, University of London.

Her Leadership Development competencies include training, coaching, mentoring and facilitating diverse audiences in:
Strategic planning, managing complexities and change
Creating conducive climates and engaging staff in learning and knowledge management;
Enhancing managers’ skills in constructive and positive feedback
Serving as coach and virtual mentor to students at the Singapore Management University and the Open University and clients


As Internal Consultant with Esso Singapore, Esso Eastern Inc and Exxon Chemicals, she strengthened teams, facilitated conflict resolution and enhanced Leadership and management capabilities. With Singapore Press Holdings, she managed the HRD function.

Her clients include: ESS (ESPN Star Sports), Sanofi-Aventis Business Development Unit and NUS Graduate School for Integrative Sciences and Engineering (NGS); BP and Allianz Indonesia; Philips; Total Asia Pacific, Tesco, Diageo, Bunzl, Lubrizol, Thermo Electron, JP Morgan, Schroeder’s; Eka Chemicals; American Express, Colgate-Palmolive Thailand, Westin International Asia Pacific; Hyatt Hotel Asia Pacific ;RBS; SC Johnson, Nokia Asia Pacific, Ethiopian Airlines, Deutsche Bank. Eliza developed and implemented workshops in Mentoring Partnership to build skills among mentors and mentees in HSBC and Allied Healthcare and facilitated implementation of Confidence based Learning technology in Euler Hermes. She has additionally been commissioned by Time Warner & Deutsche Bank.

She trained female leaders in Slovakia and the top team of the Ural Bank of Redevelopment in leadership, problem solving and decision making skills. She enhanced coaching skills among pharmacists, Singapore Customs and Singapore Airlines managers. She develops training programs to meet client needs for example, Sun Tzu’s Art of War and Strategic Management for the Singapore Land Transport Authority; Influencing and negotiating to achieve win-win for Applied Materials and People Management skills for Keppel Land. She has taught crisis management for SPRING-SMU Advanced Management Programs, developed a SPRING-SMU Business Culture of SMEs workshop to facilitate adjustment of fresh graduates to SME employers.
COURSE FEES
HRDF – SBL Application (100% reimbursement)

Early Bird (Register by 28th September, 2012)
RM880 per person

(Inclusive of materials, tea breaks, lunch and certificate of attendance)

Normal Fees
RM980 per person

 
We can run this course in-house for your employees. For the a detailed training proposal, please contact us by e- mail program@dunville.com.my or call 04-2293900 / fax 04-2293894.

Terms and Conditions of Seminar

Registrations will only be confirmed upon payment.
Please make cheques payable to Dunville Training Centre Sdn Bhd and bank in or direct digital bank transfer payment to Hong Leong Bank 26300000560
Payment must be received at least 7 days prior to the seminar date.
There will be no refund for cancellation. However, replacements are welcomed.
The organizer reserves the right to make any amendments and / or changes to the seminar programme, venue, speakers replacement and or topics if warranted by circumstances beyond its control.
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